Abriana Johnson is a brand strategist, author, and coach with a passion for horses and an eye for design. She uses her love of technology and strategy to help horse industry professionals build impactful brands and digital experiences that build community, connect content to culture, and establish their digital hoofprint. Her horse obsession started at 7 years old and continued well into undergrad as she attended NC State University completing a Bachelor’s in Animal Science with an equine focus. Being a big picture thinker and wanting to make an impact on the world through holistic animal-inspired education, Abriana completed a Master’s in Health Sciences, concentrating on One Health, through the University of Florida.

A fervent student of life and experience, Abriana’s personal and professional experiences led her to carve her own path in entrepreneurship. Abriana is the creator of Cowgirl Camryn, an edutainment brand equipping kids with the tools and resources needed to improve their emotional and behavioral development, exposing them to equine experiential learning, and encouraging them to see the world through a more wholistic (One Health) lens. When she is not working on Cowgirl Camryn, she is coaching, consulting, and presenting to small businesses and equine entrepreneurs on brand development and design via her business, Black Unicorn Creative.